Filtered By Tag: Lossless Optimization

Note: Archived Content

This is the archived version of the Zoompf blog. Since our acquisition by Rigor, all our new research and posts on web performance are being published on The Rigor Blog

Improve Performance with the 2 types of Image Optimization

There are many ways and means to improve performance of your web site. We highly recommend that you build every appropriate method into your web site application building process, rather than checking performance just prior to deployment and then making tweaks. One of the simplest methods of improving performance is optimizing the images that appear […]

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Ridiculously Easy: Use WP-Smush.it to Speed Up Your WordPress Web Performance

For quite some time here at Zoompf we’ve been trumpeting the benefits of image optimization for speeding up your website. It stands to reason that the majority of content on a typical website is images, and the data proves it: as of Feb 2015 the HTTP Archive reported the average web page is 64% images: […]

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This Lossless PNG Optimization You’re Probably Not Using Shrunk One File an Extra 39%

From flickr, shared under Creative Commons 2.0 At Zoompf we routinely get asked questions about the best way to optimize images for performance. The other day, however, we received one question that left us scratching our heads. After some detective work, we uncovered a little known, yet extremely effective tactic for lossless PNG reduction that […]

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