Zoompf is giving away a free ticket to the Web Performance Summit 2011. This is one day conference focused on web performance which is broadcast online around the world. It is a excellent event with lots of direct access to speakers, rich discussion with other attendees, and it covers a wide range of topics. There […]

Today we have two exciting announcements with Zoompf. 2010 State of Web Performance Report Our first announcement is the release of our 2010 State of Web Performance report. Zoompf used our technology to assess the Alexa Top 1000 for performance defects to determine how well they have implemented proven web performance optimization techniques. Our research […]

Lord Kelvin, the famous British scientist and mathematician, once said: “You cannot improve what you cannot measure.” Just as web developers track the quality of their code using unit testing, regression suites, and bug trackers to improve their work, performance metrics are needed as well. So we created the Zoompf Performance Rank. This rank easily […]

It’s human nature: People want to know what they are going to get in return before they do something. This is especially important for web developers and front-end designers concerned about web performance. Knowing the savings benefit from an optimization (along with the effort it takes to implement) is critical information required to properly prioritize […]

The last 6 weeks have been a very exciting time for us at Zoompf. 5 weeks ago we passed the 300 check mark for issues we test your website for using our performance scanning technology. Next we went live with a brand new web design and content management system to manage all our online content […]

We have two big announcements for you all today. The first announcement is that we have finished rolling out a complete web design for Zoompf.com. The awesome folks over at Zero G Creative did the design and we worked with them to get everything tweaked (include the Sisyphean task of making everything look pretty even […]

When talking with web developers and front end designers we almost always get asked these two questions: “Do you really have 300 Checks?” and “What performance issues does Zoompf look for?” (The answer to the first question is: No, we actually have 315. However not all of them are specifically for front-end performance issues). In […]

Have you heard about PNG8 yet? No? Well, PNG8 is a PNG image that is used an indexed palette of 256 colors instead of a true color PNG which can support several million different colors. There has already been a number of excellent articles and blog posts written about PNG8. These articles have discussed things […]