Zoompf's Web Performance Blog

Note: Archived Content

This is the archived version of the Zoompf blog. Since our acquisition by Rigor, all our new research and posts on web performance are being published on The Rigor Blog

Tips to Reduce Your Performance Alert Email Frequency

 Mark Isham on September 19, 2014. Category: Zoompf Alerts

As your website evolves, it’s inevitable your focus on site performance optimization will ebb and flow. During a new project you may be highly focused on the performance of a new feature, but then after the code deploys and the PR goes out, you settle into maintenance mode, monitoring for regressions until the next big push.

If you’re using the new Zoompf Alerts Beta (and if you’re not, check out our information page), you may find yourself in a similar pattern. During some phases you’ll want to keep very close tabs on changes to your website, while others it may be good enough to check in once a week.

Towards this end, there are a number of customization features in Zoompf Alerts that are here to help you reduce the noise.

Summary Report Frequency


At the top of your Zoompf Alerts dashboard you’ll see a link to your Settings panel. From there, click Notifications. There are several options of interest here.

First of all you can customize the frequency your Summary Reports are sent. A summary report is an overview of all new, fixed and outstanding performance defects that occurred on your website since the last summary report ran. Here’s an example:


Daily or weekly options are available here. If you want reduce your email frequency, set this option to weekly to receive only 1 update per week.

In addition to the frequency, use the Summary Report Day and Summary Report Hour to customize when you receive those reports. For example, maybe you want a punch list to attack every Monday morning at 8am, or instead an end of week summary Friday at 5pm. All times are in the local timezone of your account.

Performance Alert Emails

Performance alert emails are sent whenever new or fixed defects are detected on your website. This is different then the summary report emails that summarize the findings every day or week. Here’s an example:


Alert emails can go out any time of the day, or even multiple times a day. Zoompf Alerts is, after all, an alerting system so these are meant to inform you immediately when a new performance defect is encountered.

Still, it may be enough for you to just get the periodic summary instead. To help, choose the appropriate option that matches your work style: send alert emails only when new defects are found, when new OR fixed defects are found, or no emails at all. Keep in mind even if you select no emails, you will still receive a summary report email.

If you are getting too many alert emails, you may also want to consider raising your alert thresholds and setting ignore rules. You can read more about that in our prior post, 4 ways to cut down the noise.

Alert Email Addresses

Go ahead and now click the Account tab in your settings dashboard. You’ll see something like this:


On this tab you can configure up to 3 different alert email addresses to receive summary report emails and performance alert emails. No alert emails will be sent to your account email address you used for registration, Zoompf will only use that address for correspondence and help.

The alert email addresses are a great way to include multiple team members with the status updates from Zoompf Alerts. Just make sure not to use internal-only email aliases!

We hope this level of customization helps you manage the email at a level that best matches your workflow. And of course if you have additional suggestions, please feel free to contact us with your ideas.

It’s still not too late to join the beta. Check out our live demos to see Zoompf Alerts in action.


Have some thoughts, a comment, or some feedback? Talk to us on Twitter @zoompf or use our contact us form.