You can build it fast. You have the technology.

Zoompf Web Performance Optimizer (WPO) is a cloud-based solution for on-demand web testing and optimization. It scans and identifies every issue across your entire website. Over 380 performance checks and counting. It gives you the specific fix for each issue. Provides rich reports to help you efficiently manage the process. So you can drop seconds off page load times, improve user satisfaction, drive additional revenue, and reduce operational costs.

Total visibility into your site’s performance.

See every performance issue.
One simple scan. Over 380 performance checks and counting. Zoompf shows you every single, specific issue across your entire website – what they are, where they are, how much bandwidth you will save, what the level of effort is to fix them.

Apply every optimization. Holistically.
This is the key to preventing performance problems from slipping through Development or QA testing. Until Zoompf there was simply no efficient way to know if one optimization is implemented on all pages.

Test early and often, anytime from anywhere.
Zoompf is a simple SaaS tool that’s totally non-invasive. Nothing to install. No access to server or database required. Just log into our web-based system for easy, on-demand testing.

Remediation. Right at your fingertips.

Get the specific fix.
Zoompf doesn’t just tell you every specific performance issue. It gives you a clear, specific path to fix every issue.

The tools you need. All in one place.
The free tools and resources to remediate performance issues. They’re all out there. Zoompf is the 1st and only repository that serves them up and saves massive time, for all disciplines – Design, Dev, QA and IT.

Rich reports to manage a maximum performance process.

Automate the tedious, the time-sucking, the boring.
Zoompf automates the gathering of info and production of reports, so you and your team can implement optimizations in even the most hurried application lifecycle.

Organize tasks for maximum results.
Zoompf organizes your optimizations from most impactful and least difficult, to least impactful and most difficult. Do the easy optimizations first. And be faster tomorrow.

Create one, lean, mean Design/Dev/QA/IT machine.
Zoompf reports divide tasks among disciplines so you can create a prioritized, role-based performance action plan.

Manage the process like a performance pro.
The Zoompf Dashboard allows you to manage multiple projects. Track your site’s performance across the entire development cycle, from the first line of code through the release.

Zoompf WPO Features

  • Fast, automated testing for over 380 issues and counting.
  • Test holistically… across your entire website.
  • Easy to use, non-invasive… test anytime from anywhere.
  • Get the specific fix. And a clear, specific path to fix every issue.
  • Tools for all disciplines: WPO is the first and only central repository of free tools and resources to remediate performance issues—for Design, Development, QA and IT.
  • Rich reports to create prioritized, role-based tasks and action plans:
    • Show the biggest “bang-for-the-buck”
    • Separate tasks by Savings, Effort, and Owner/ Department
    • Enable visibility for proper planning
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See Zoompf in Action

Watch a demo of Zoompf WPO

How Fast Is...?

See the performance analysis video for Twitter

Zoompf WPO Data Sheet

Download the datasheet describing Zoompf WPO

Zoompf WPO Checks for:

Learn more about the 380 performance issues Zoompf checks for

A Sampling of Issues Zoompf WPO Identifies

Server configuration issues like compression, cookies, caching, redirects, crawling, and SSL issues


Application and CMS issues like misconfigured plug-ins, content-flushing, parallel downloading, and runtime and database errors


JavaScript issues with code flow, out-dated libraries, slow loops, or poor DOM interaction


Inefficient CSS issues with selectors, style declarations, and duplicate, collapsible, or unused CSS rules


Lossless and lossy image optimizations issues for JPEG, GIF, PNG24, PNG8, ICO, BMP, and TIFF


Unoptimized rich interfaces using Flash or Silverlight


Browser rendering issues with styling, images, <CANVAS> and other media objects


API issues with JSON, JSON-P, XML, RSS, or ATOM feeds


Mobile browser issues for Blackberries, iPhones, and iPads

Technical Details